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VIVAT Academia

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@vivat

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  • Communication strategies in the new economy: the case studies of Wallapop, Westwing and Fotocasa

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    integrated marketing communication - new economy - advertising - public relations - digital marketing - growth hacking - communication strategy - 360 communication
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 June / 15 September, 2019, n? 147, 125-138 ISSN ...

  • Innovation and ICTs in the sound landscape of festive music through the creation of musicomovigrams

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    innovation - ICTs - sound landscape - festival music - musicomovigramas - listening - environmental education
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 June / 15 September, 2019, n? 147, 109-123 ISSN ...

  • Experiences of cooperative work in higher education. Perceptions about its contribution to the development of social competence

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Subject(s):
    Action Research
    Item Type:
    Article
    Tag(s):
    social competence, educational cooperation, emotional intelligence, professional competence
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 June / 15 September, 2019, n? 147, 87-108 ISSN ...

  • Art direction and advertising production: analyze, connect, experiment and create

    Author(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    learning experience - educational innovation - autonomous learning - cognitive profile - art direction - advertising production - EHEA
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 June/ 15 September, 2019, n? 147, 65-86 ISSN: 1575 ...

  • Women in the republican anticlerical ideology. A study from the Malaga press

    Author(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 June / 15 September, 2019, n? 147, 41-64 ISSN: 1575 ...

  • The use of the social networks between the students of teacher’s degree in an environment exclusively online

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    digital educational competition - higher education – social networks – educational virtual environments – Facebook – WhatsApp – YouTube
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 June / 15 September, 2019, n? 147, 23-40 ISSN: 1575 ...

  • Half-naked, gender and other factors on television spots. A neuroscience approach

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    neuroadvertising – television – attention – emotion – gender
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 June / 15 September, 2019, n? 147, 1-21 ISSN: 1575 ...

  • La planificación estratégica de la comunicación en la era digital. Los casos de estudio de Wallapop, Westwing y Fotocasa

    Author(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    comunicación integrada de marketing – nueva economía - publicidad – relaciones públicas – marketing digital- growth hacking- estrategia de comunicación- comunicación 360
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 junio / 15 septiembre, 2019, n? 147, 125-138 ISSN ...

  • Innovación y TIC en el paisaje sonoro de la música festera a través de la creación de musicomovigramas

    Author(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    innovación - TIC - paisaje sonoro - música festera - musicomovigramas - escucha - educación ambiental
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 junio / 15 septiembre, 2019, n? 147, 109-123 ISSN ...

  • Experiencias de trabajo cooperativo en la educación superior. Percepciones sobre su contribución al desarrollo de la competencia social

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    competencia social - investigación acción - cooperación educativa - inteligencia emocional - competencia profesional - comunicación interpersonal
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 junio / 15 septiembre, 2019, n? 147, 87-108 ISSN ...

  • Dirección de arte y producción publicitaria: analizar, conectar, experimentar y crear

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    experiencia de aprendizaje - innovación educativa - aprendizaje autónomo - perfil cognitivo - dirección de arte - producción publicitaria - EEES
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 junio / 15 septiembre, 2019, n? 147, 65-86 ISSN ...

  • La mujer en la ideologia anticlerical republicana. Un estudio desde la prensa malagueña

    Author(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    anticlericalismo – mujer – laicismo – política – prensa – II República – Málaga
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 junio / 15 septiembre, 2019, n? 147, 41-64 ISSN ...

  • El uso de las redes sociales entre los estudiantes de Grado de Maestro en Un entorno exclusivamente online

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    competencia digital docente - enseñanza superior - redes sociales - entornos educativos virtuales
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 junio / 15 septiembre, 2019, n? 147, 23-40 ISSN ...

  • Semidesnudo, género y otros factores en publicidad televisiva. Un acercamiento desde la neurociencia

    Editor(s):
    VIVAT Academia
    Date:
    2019
    Item Type:
    Article
    Tag(s):
    neuropublicidad – televisión – atención, género
    Search term matches:
    Full Text
    ... Vivat Academia. Revista de Comunicaci?n. 15 junio / 15 septiembre, 2019, n? 147, 1-21 ISSN ...

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VIVAT Academia

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@vivat

active 5 months, 2 weeks ago