This autoethnographic exploration, describes and reflects upon my attempt to crowdsource a modern myth on the origins of racism in America. It draws on my work in narrative studies with a special focus on stories and their role in human development. Part one is analysis of the ‘functions’ of story as both plot variables and sociological actions. It explores narrative theory concerned with plot generation and the sociological, or cultural function of stories. Part two analyzes the results of the crowdsourced data collected to compose a modern-myth. Part three is an original composition which draws narrative elements from the results of the project. The project seeks to validate the necessity of storytelling as an important component in social justice work.