• Continued communication – maximising the business potential of communications through Web 2.0

    Author(s):
    Ellis Benjamin, Lomas Elizabeth, Mia Ridge (see profile)
    Date:
    2009
    Subject(s):
    Information science
    Item Type:
    Conference proceeding
    Conf. Title:
    Online Information
    Conf. Loc.:
    London
    Conf. Date:
    1‐3 December 2009
    Permanent URL:
    http://dx.doi.org/10.17613/M6VD01
    Abstract:
    This paper is concerned with Continued Communication, a Northumbria University led co-operative inquiry, critically evaluating a central research question: how can organisations maximise the potential of their communications, taking into account the impact of the individual. This paper provides a high level discussion of the research and outputs of the Continued Communication’s UK group. It discusses the complex dimensions of communication; organisational requirements, individual agendas, and communication channels/tools.
    Metadata:
    xml
    Published as:
    Conference proceeding     Show details
    Pub. Date:
    2009
    Proceeding:
    Proceedings of Online Information
    Page Range:
    17 - 23
    Status:
    Published
    Last Updated:
    7 years ago
    License:
    All Rights Reserved
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