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• Branding Corporate Social Responsibility: A Case Study on Public-listed Telecommunication Companies in Malaysia

  Author(s):

  JAMILAH AHMAD Jamilah Ahmad

  Editor(s):

  Jyotirmaya Patnaik (see profile)

  Date:

  2019

  Group(s):

  Communication Studies, Cultural Studies, Digital Humanists, Electronic Literature, Information Ecosystems

  Subject(s):

  Social media, Digital media, Public relations, Journalism

  Item Type:

  Article

  Tag(s):

  Corporate social responsibility, corporate brand, Axiata group, Maxis Berhad, Public culture

  Search term matches:

  Tag

  ... corporate brand ...

  
  

• TRANSPARENCY AS A REPUTATIONAL VARIABLE OF THE CRISIS COMMUNICATION IN THE MEDIA CONTEXT OF WANNACRY CYBERATTACK

  Editor(s):

  Alicia López Mendoza (see profile)

  Date:

  2019

  Item Type:

  Article

  Tag(s):

  WannaCry – media analysis – crisis communication – reputation – corporate brand

  Search term matches:

  Tag

  ... wannacry – media analysis – crisis communication – reputation – corporate brand ...

  Full Text

  ... of the corporate brands in the Telecommunications sector, the immediate reaction, the informative transparency ...

  
  

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