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• Social media sites and teenage purchase intention in online shopping: an experimental study

  Author(s):

  Juan Manuel Rojas Salazar (see profile)

  Date:

  2017

  Subject(s):

  Social media

  Item Type:

  Article

  Tag(s):

  ANOVA, Buying intention, E-Advertising, Teenagers

  
  

• The Influence of Digital Marketing and social media On the Purchase Intentions of Small Business Food Products

  Author(s):

  Juan Manuel Rojas Salazar (see profile)

  Date:

  2017

  Subject(s):

  Social media

  Item Type:

  Article

  
  

• The determinants of sales volume: The role content marketing

  Author(s):

  Juan Manuel Rojas Salazar (see profile)

  Date:

  2018

  Item Type:

  Abstract

  Tag(s):

  content marketing, Robust Least Square, Sales

  
  

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